Still, a list of tips from the rock and pop world by Ronen Givony, one of the music directors at Le Poisson Rouge, had this amusing counterpoint:
4. Promotion. Unlike rock bands... classical performers have traditionally relied on managers, publicists or presenters to market their appearances.The ghosts of Brian Epstein and Malcolm McLaren would like a word....
5. Entrepreneurialism. Rather than waiting for a grant or somebody else to initiate change, artists need to take things into their own hands. "What if the Beatles had said, 'We're going to wait until we get some funding and then we're going to go on the road'?" Givony said. "What if the Sex Pistols had said that? Nothing would have changed in music history."
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